Is social now a compulsory SEO skill?

by James Duthie on October 21, 2009

SEO and social have been interrelated disciplines for years. Good social media execution drives positive SEO results. In fact, I read recently that 28% of search results are social sites. Yet they’re still two distinct arts. One aims to satisfy robots (SEO). The other aims to satisfy/engage humans (social). Many comtemporary SEOs have picked up social media like a duck to water. Yet some fumble around, unwilling or unable to adopt the techniques required for successful social media implementation. With the two fields increasingly merging, I ask the question in my new guest post at SEO Scoop – is social now a compulsory SEO skill

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{ 2 comments… read them below or add one }

realtraffic October 21, 2009 at 7:42 pm

It depends upon the promotion whether your website need social exposure or solid back links. If your website is new to online marketing then definitely it requires social exposure.

James Duthie October 22, 2009 at 10:52 am

Ah realtraffic… the irony of your comment based on the original post is superb. Only thing is, I don’t think you meant it. Anywhoo… I’m gonna leave it anyway coz I find it funny (and it’s no follow).

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