From the category archives:

Viral marketing

A lesson in viral marketing

by James Duthie on July 18, 2011

Putting a TV ad on Youtube does not make it viral

by James Duthie on August 26, 2009

Dell brings buying power to the people

by James Duthie on May 18, 2009

Social media mythbusting – My product is too boring

by James Duthie on January 22, 2009