Comments on: 10 social media projects worth talking about

By: 7 awesome digital sports apps | Online Marketing Banter

7 awesome digital sports apps | Online Marketing Banter — Thu, 18 Feb 2010 02:11:17 +0000

[...] leading the way in the development of innovative digital products and experiences (along with the not-for-profit sector). I’ve already spoken at length about excellent work the Essendon Fooball Club is doing in [...]

By: Hey AIMIA – This is digital not advertising | Online Marketing Banter

Hey AIMIA – This is digital not advertising | Online Marketing Banter — Wed, 27 Jan 2010 02:15:43 +0000

[...] Action-Pact campaign: Follows a strong tradition of Australian not-for-profits using digital channels successfully to create awareness and support for a specific [...]

By: Priscilla

Priscilla — Thu, 17 Dec 2009 22:34:51 +0000

It’s great to see a mainstream blog covering non-profit marketing. However, I note that all the campaigns you’ve covered are run by large, well-resourced organisations. What I’d *really* like to read about is the small non-profits running innovative and engaging campaigns with very few resources. Creating a successful campaign with lots of resources is interesting; creating a successful campaign with few resources is inspiring!

By: Who’s to blame for the social media campaign | Online Marketing Banter

Thu, 19 Nov 2009 02:29:43 +0000

[...] While the agency is motivated by cash and convenience, most clients are motivated simply by comfort. Social media is new. It’s different. It’s scary (iSnack 2.0 anyone…?). Few clients that I have met are willing to make the quantam leap from ground zero into a full-blown social media engagement. Indeed, conservatism is the dominant sentiment towards social media within many Australian businesses, aside from the not-for-profit sector. [...]

By: sam fitzgerald

sam fitzgerald — Wed, 28 Oct 2009 01:56:13 +0000

MYO are doing their bit for Movember http://bit.ly/4Fh9b1

By: Manweek: Another project worth talking about | Online Marketing Banter

Manweek: Another project worth talking about | Online Marketing Banter — Tue, 27 Oct 2009 23:07:00 +0000

[...] James Duthie on October 27, 2009 A couple of weeks ago I wrote a post entitled 10 social media projects worth talking about, highlighting the great work a number of charities were doing online. Today I have another project [...]

By: Fresh From twitter.com/leahsoleil

Fresh From twitter.com/leahsoleil — Sun, 18 Oct 2009 06:16:44 +0000

[...] @sharonhayes: 10 #Social Media Projects Worth Talking About http://bit.ly/zobLl *Excellent#social media #tweet Droid Does: Verizon Launches Anti-iPhone Ad for Motorola Droid [...]

By: Gayle Richardson

Gayle Richardson — Wed, 14 Oct 2009 00:22:29 +0000

We are a charity based in Qld that help mums with cancer. We utilise Twitter via @mummyswishinc to communicate about events and what our volunteers are up to. We also have a facebook page that regularly updates our fans of what is happening and how they can help http://www.facebook.com/mummyswish

There is an event on this Friday (16th October 2009) that needed more people (and still does) and we were able to get over 300 hits onto our website within 2 hours just from Twittering and having our followers Retweet.

For more information about Mummy’s Wish please visit http://www.mummyswish.org.au

By: Ingrid

Ingrid — Thu, 08 Oct 2009 23:54:53 +0000

UnitingCare NSW.ACT helps 30,000 people every day but we need your help and support to reach out to those most in need.

Our without fear or favour campaign gives all members of the community the chance to help with our work in ten different ways.

The campaign involves TV and Radio community service announcements and an interactive website complete with vodcasts, an on-line poll, social networking pages and most importantly ten ways you can help with the work of UnitingCare NSW.ACT.

For more information and to see how you can help visit http://www.withoutfearorfavour.org.au

By: Morgan Polotan

Morgan Polotan — Thu, 08 Oct 2009 22:40:21 +0000

Thanks for this post James. The adoption of social media for charities parallells the adoption rate for small business, and for similar reasons – both are cash strapped and need to be creative about their marketing campaigns.